Clarity in Uncertain Times

OTAVA® ALLIANCE PROGRAM / White Label Program for CSPs

 

OTAVA_Partner Circle Image 2-1What is it?

As a Premier Partner in Broadcom’s Advantage Partner Program, OTAVA offers white label capabilities to service providers. With the OTAVA® Alliance Program, you can provide your customers managed VMware cloud services, all under your own brand. We help you stay competitive by broadening your portfolio with cutting-edge VMware-based solutions and value-added services.

Who's it for?

Our partnership program is designed for CSPs seeking to participate in the Broadcom White Label + program.

Here's what we offer:Alliance Icons

  • Transparent pricing and licensing access
  • Committed support and technical expertise
  • Architecture and design
  • Educational insights and intelligence 

NON-COMPETITIVE PARTNER AGREEMENT / Zero Competition

We recognize the importance of fostering a collaborative environment that promotes growth, trust, and mutual benefit. We will never engage in any business activities that directly compete with our partners.

OTAVA's Alliance Program is built on the pillars of integrity, collaboration, and respect for our partners' engagements with their customers.

Your customers are your customers. We’re here to serve you.

FAQ / Frequently Asked Questions

The Broadcom Advantage Program is a revamped initiative by Broadcom, succeeding the VMware Cloud Service Provider (VCSP) Program. It narrows down the participation from 4,500 to 500 participants, distributing them into two categories: 100 participants in the Pinnacle Program and 400 in the Premier Program. This new ecosystem is designed for Managed Service Providers (MSPs) and Cloud Service Providers (CSPs) to sell licenses and offer managed services related to Broadcom VMware/cloud offerings.

The primary change is the significant reduction in the number of participants, from 4500 VCSP participants to 500 in the Broadcom Advantage Program, divided into Pinnacle and Premier categories. This transition aims to streamline the ecosystem and focus on a smaller, more elite group of MSPs/CSPs. 

One of the main challenges includes the tight timeline for transitioning billing structures and the operational readiness of the Broadcom portal, which may not be fully prepared to support the new licensing model immediately. This situation creates confusion and operational difficulties for participants trying to comply with the new requirements. 

RESOURCES / Information and Education

The Notice: Broadcom Update 4.9
VMware $$$ Transparency
Broadcom VCF Architecture Consideration
Broadcom Timeline
OTAVA_Broadcom TImeline WEB
Advantage Program Details for CSPs
Insights on Broadcom's New Partner Program
Channel Insider Partner POV: Transition to Broadcom Partner Program
The Notice: Beyond "Just Business" & VMware Changes
Broadcom License Portability Update Pt 1
Broadcom Update: Channel Partners Pt 2
The Notice: Unpacking Broadcom's Latest Moves Clip
The Notice: Advantages of VMware Subscription Licenses -
The Notice: Multi-Cloud Architecture & Workload Mobility -